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THINKING ABOUT THE FUTURE OF EXHIBITION INDUSTRY: A NEW “GOOD PRACTICE GUIDE” TO RESTART SAFELY

UK Exhibition industry is showing its resilience during these challenging time! Some of the biggest exhibition venues of the country have been converted in temporary Nightingale hospitals for Covid-19 patients and the most important events of the year have been postponed or even cancelled. Nevertheless, it has recently been announced that some events will be launched in digital version such as Farnborough’s Airshow and the National Running Show. This clearly demonstrate the industry is facing a critical situation but there are positive signals because it is trying to evolve and to find new innovative solutions to continue to operate and reduce the impact of the crisis. All the companies, bot

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