

How can you keep your customers? Listen to them
Listen your customers, and they won't leave you: don't take it for granted, as suggested by Joe Bolger, MD at strategic insight agency Intellexo. "We have a great opportunity to really get to grips with what happens when customers leave or opt against doing business with us" - Bolger said to Exhibition News ((May 2017). "We rightly celebrate our successes (and in our industry there are many of those) but do we really spend enough time trying to understand lost opportunities?"


Innovation and talent: Clerkenwell Design Week continues to inspire
Innovation and talent: since its foundation, in 2009, Clerkenwell Design Week has attracted the international design community, establishing itself as the UK's leading independent design festival. And, after visited the seven main exhibitions of this year, we can confirm it is completely unique, an exciting event for experts and also for festival first-timer, a real insipiration for the Exhibition industry. From 23-25 May, all two-and-a-half square miles of the famously-creat


Safety, technology and....Trump: five trends that could change the Exhibition industry this year
Safety of attendees, technology which is changing the way people consume content and engage with others and U.S. political climate with Trump's election: according to the Events Industry Council, these are three of five major trends that could influence and change the Exhibition industry during this year. Karen Kotowski, CEO's Event Industry Council, said: "The Event Industry Council is plugged into the leading organizations in our industry and we always use time at our Counc


Best city for exhibits? London, again (although Brexit)
First of all London, but also Birmingham, Manchester and Bristol: Cvent Destination Index, a ranking of the top 25 cities for meetings and events in Europe confirms that Brexit isn't influencing investments in UK Exhibition industry. The cloud-based enterprise event management company, Cvent, revealed its latest annual ranking of the top 25 cities for meetings and events in EMEA. Activity was tracked from January 1, 2016 to December 31, 2016 and the ranking was then determin

The Exhibition industry relies on Dubai
Dubai as first choice for exhibitors and visitors: it is not a utopian scenario if you see the incredible growth of the most popular city of UAE. Not just glamour and luxury, but also quality and technology are some of the reasons why the future of the Exhibition industry will be right here.
Before service provider GES entered the market in 2007, Dubai events were traditionally run with manual processes and even faxes. There were no call centres or digitised ticketing syste


"Exhibitors don't follow up"
62 per cent of exhibitors do not follow up on leads collected at a show, according to an independent research conducted by event tech provider RefTech. This research, published by Exhibition News (April 2017), was conducted at a major international business tourism exhibition. RefTech created a fake event management company, then visited about one hundred stands belonging to a a range of suppliers, destinations and venues. The visitor approached the exhibiting personnel and r


Big Data, the next frontier for the Exhibition Industry
Companies in the exhibition industry are beginning to use Big Data: one of the tendencies which we talked about is already a reality. Key figures in our sector have told "Exhibition World" about that and we can find how each company has, at the moment, different approaches to manage this huge amount of information. For example, Glenn Hansen, BPA president and CEO, told that smart use of data is a "knowledge issue that requires a mindset change. “Currently, individual members